Museum Studies

In the field of cultural heritage, the need to make proposals that can meet the needs of visitors is becoming more and more frequent, understood as categories of distinct audiences based on social, cultural and personal variables. Their characteristics must be studied in order to formulate programs that satisfy both their implicit and explicit cultural demands. The annual II Level Master in “General Museum Education” is aimed at those who wish to deepen the theoretical references and know the technical tools necessary to analyze the needs of the various categories of public who go to the museum and plan specific educational situations.

At the end of the course the student will have acquired the following skills:
• identification of the characteristics of the reference public;
• analysis of the characteristics of communication and cultural mediation within the museum;
• interpretation of the museum as a tool for lifelong education;
• mastery of an appropriate terminological set;
• formulation of didactic proposals consistent with the various types of museums;
• correlation of the main marketing functions as an organizational context of the museum’s educational function;
• interpretation of the museum as a complex cultural object;
• planning of structured didactic and educational proposals;
• evaluation of the interventions;
• conducting empirical research.

The contents and goals of the Course match with the professional profile of the Museum Educator as outlined by: the Charter of Museum Professions (ICOM, 2005; Museum professions – a European frame of reference, 2008) the Charter of the Museum Professions and Functions given the Reform of National Museums (ICOM, 2017).

The didactic activities, both face-to-face and distance learning, are structured in a modular manner to enable the trainees to recognise specific learning strategies and memorise content; the extensive presence of self-assessment regularly supports and consolidates learning.
The course is designed so that the trainees develop the capacity for personal advancement and know how to orient themselves in academic and professional contexts, participating in technological and cultural advancement in society, particularly in the field of cultural heritage valorisation

Theoretical Teaching Units
In its distance learning part, the Master’s programme provides for the study of a series of theoretical units, drawn from the most important Italian and international literature. The teaching units have as their objectives: the analysis of the characteristics of communication and cultural mediation within the museum; the interpretation of the museum as a tool for lifelong education; the mastery of an appropriate set of terminology; the definition of the relationship between the main marketing functions as an organisational context of the museum’s educational function.

Research Projects
In the FADs some research projects carried out by the Centre for Museum Education will be displayed, in order to show the trainees the direct application of the knowledge learned: how to identify the characteristics of the target audience and how to organise an empirical survey.

Study and Research Seminars
In-presence meetings are aimed at familiarising participants with computer techniques and tools for museum didactics, and providing them with the necessary information for writing European projects and for defining a museum research project.

Operational Experimentation Stage
During the exercise the opportunity will be given to design structured didactic and educational proposals, consistent with the various types of museums, followed by an evaluation of the interventions.

Audiovisual Didactic Units
The aim of the activity is to recognise and analyse some communication strategies applicable during museum educational activities.

Documentary Didactic Units and Monthly Research
The course includes the illustration of examples of the use of tools, data analysis and processing of questionnaires, for an individual elaboration of evaluation tools to be applied in the museum environment.

The lectures will be delivered simultaneously in presence and in DL (Distance Learning – synchronous and asynchronous), also in streaming mode.

Dipartimento di educazione e scienze umane: Viale Timavo, 93 – 42121, Reggio Emilia, Italy

Lectures, workshops, laboratories and distance learning activities are held by national and international experts.

National and international teachers and experts include: Loughborough University, Simon Fraser University, Open University, Universidade Aberta, CFUL – University of Lisbon, University of Bamberg, Istitut Catholique de France, UCL University, National Gallery of Art (Washington D.C.), John Hopkins University, Polytechnic of Milan, MU.MA., Columbia University, University College London, The Metropolitan Museum of Art.

The final test consists of a written paper starting from the indications suggested by the Course Council and referable to the study and research activities addressed during the year which must be discussed in front of an international commission.

The Master has a duration of 10 months.

The requirements for admission to the master are the possession of a Master’s or Specialistic or four-year degree (Old System) referable to the following degree classes

• LM-1 Cultural anthropology and ethnology
• LM-2 Archeology
• LM-3 Landscape architecture
• LM-4 Architecture and building engineering-architecture
• LM-5 Archival and library science
• LM-6 Biology
• LM-10 Conservation of architectural and environmental heritage
• LM-11 Conservation and restoration of cultural heritage
• LM-12 Design
• LM-14 Modern Philology
• LM-15 Philology, literature and history of antiquity
• LM-17 Physics
• LM-18 Informatics
• LM-19 Information and editorial systems
• LM-20 Aerospace and Astronautical Engineering
• LM-21 Biomedical Engineering
• LM-22 Chemical Engineering
• LM-23 Civil Engineering
• LM-24 Building Systems Engineering
• LM-25 Automation Engineering
• LM-26 Safety Engineering
• LM-27 Telecommunications Engineering
• LM-28 Electrical Engineering
• LM-29 Electronic Engineering
• LM-30 Energy and Nuclear Engineering
• LM-31 Management Engineering
• LM-32 Computer Engineering
• LM-33 Mechanical Engineering
• LM 34 Naval Engineering
• LM-35 Engineering for the Environment and the Territory
• LM-36 Languages and literature of Africa and Asia

• LM-37 Modern European and American languages and literatures
• LM-38 Modern Languages for International Communication and Cooperation
• LM-39 Linguistics
• LM-40 Mathematics
• LM-43 Computer methodologies for the humanities
• LM 45 Musicology and musical heritage
• LM-48 Territorial urban and environmental planning
• LM-49 Planning and management of tourism systems
• LM-50 Planning and management of educational services
• LM-51 Psychology
• LM-52 International relations
• LM-53 Science and engineering of materials
• LM-54 Chemical Sciences
• LM-55 Cognitive Sciences
• LM-56 Economic Sciences
• LM-57 Sciences of adult education and continuing education
• LM-58 Sciences of the Universe
• LM-59 Sciences of public communication, business and advertising
• LM-60 Sciences of Nature
• LM-62 Political Sciences
• LM-63 Sciences of public administrations
• LM-64 Sciences of religions
• LM-65 Entertainment sciences and multimedia production
• LM-66 Information security
• LM-73 Forestry and Environmental Sciences and Technologies
• LM-74 Geological Sciences and Technologies
• LM-75 Sciences and technologies for the environment and the territory
• LM-76 Economic sciences for the environment and culture
• LM-77 Economics and business sciences
• LM-78 Philosophical Sciences
• LM-79 Geophysical Sciences
• LM-80 Geographical Sciences
• LM-81 Sciences for development cooperation
• LM-82 Statistical Sciences
• LM-83 Statistical, actuarial and financial sciences
• LM-84 Historical Sciences
• LM-85 Pedagogical Sciences
• LM-87 Social service and social policies
• LM-88 Sociology and social research
• LM-89 History of art
• LM-90 European Studies
• LM-91 Techniques and methods for the information society
• LM-92 Theories of communication
• LM-93 Theories and methodologies of E-Learning and media education
• LM-94 Specialized translation and interpreting
• LMG-01 Master’s Degrees in Law

Maximum number of seats: 100

The selection is based on qualifications and will be made according to the following methods:

graduation score;
additional qualifications (masters, advanced courses, training courses);
work experience in the museum field;
certificates of knowledge of the English language;
certification of knowledge of other foreign languages;
IT skills certifications.
publications in volume and in journals
The attribution of scores will be carried out taking into account the following parameters:

degree score: max 12 points (= 110 with honors) (110 = 11 points; 109 = 10.9 points and so on)
additional titles: 1 point for each title for a maximum of 4 points
work experience in the museum sector: 6 points
English language certifications: B2 = 0.5 points; C1 = 1 point; C2 = 1.5 points
other language certifications: B2 = 0.5 points; C1 = 1 point; C2 = 1.5 points
IT skills certifications: max 1 point
publications (journals with ISSN or monographs / book chapters with ISBN): max 4

€ 2.000,00 in total, divided into two instalments, € 1.000,00 each. (Instalments are due by: first instalment 01, 31st, 2023; second instalment 07, 31st, 2023).

€ 500 auditor registration fee (payment due by: 01, 31st, 2023)

CREDITS

60 ECTS

DURATION

1 Year

STARTING

02.2023

LANGUAGE

ITA - ENG

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David Guralnick

David Guralnick holds a Ph.D. from Northwestern University, where his work synthesized concepts from the fields of computer science and artificial intelligence, instructional design, and cognitive psychology. His work synthesizes concepts from several fields with the goal of using new technology to create immersive experiences that reimagine education and training. Over the past 30 years, he has designed and evaluated a variety of simulation-based training applications, performance support systems, online courses, mobile applications, and authoring tools for corporate, non-profit, and university audiences.
 
Dr. Guralnick is President and CEO of New York-based Kaleidoscope Learning; President of the International E-Learning Association (IELA) and founding chair of the International E-Learning Awards program; an Adjunct Professor at Columbia University; a regular keynote speaker at international conferences; founder and chair of The Learning Ideas Conference, (formerly the International Conference on E-Learning in the Workplace (ICELW)); Editor-in-Chief of the International Journal on Advanced Corporate Learning (iJAC); and was founding chair of the American Society for Training & Development (ASTD)’s New York E-learning Special Interest Group.  His work has been featured in Wired magazine, Trainingmagazine (as an Editor’s Choice), and the Wall Street Journal, and he is the recipient of numerous e-learning design awards.